What is Business Process Automation?
One question we hear at AIMI on a consistent basis is, ‘What is Business Process Automation?’. Business process automation has been around since the invention of the computer, yet it has evolved drastically over the past few decades. In today’s fast-paced business environment, companies are looking to maximize their efficiency and productivity while minimizing the amount of time and resources needed to complete routine tasks. This is where Business Processes Automation or BPA comes in.
BPA is the use of technology to automate recurring tasks or processes to help minimize manual intervention in business operations. It can range from automating simple tasks like form filling to more complex tasks like workflow processes. At its core, BPA aims to streamline processes, remove redundancies, and reduce human errors.
How Does Business Process Automation Work?
AIMI’s approach to BPA involves first ingesting all the client’s assets used for automated content creation. AIMI’s content management suite makes it easy to control the client’s brand standards, copy, designs, images, along with other elements needed for the automated content. AIMI then processes the data by using AI models and analytics tools that provide insights on which content is converting. The learnings thus obtained are fed back into AIMI for better ROI.
Next, AIMI automates the entire process by generating millions of copy and design variations and then merging them to form automated strategies. Finally, the automated content is distributed to the client’s channels for approvals and distributed to social media and other outlets via AIMI’s social scheduling & API tools.
Why Do Businesses Need Business Process Automation?
Businesses today are looking to maximize their efficiencies and productivity while minimizing the amount of time and resources needed to complete routine tasks. By automating their business processes, businesses can:
-Reduce Manual Intervention: By automating repetitive and routine tasks, businesses can assign employees to higher-value tasks that require creative thinking, resulting in higher productivity.
-Save Time and Cost: Automating business processes minimizes the need for manual labor, which reduces the time it takes to complete business processes, resulting in significant cost savings.
-Improve Accuracy: BPA minimizes human errors, reducing the risk of errors in manual processes and streamlining the tasks.
Why Choose AIMI For Business Process Automation?
AIMI offers a unique approach to BPA. By using their content management suite, AIMI ensures the compliance of all content generated by their AI models with the library of brand standards, images, designs, copy, & AI-created content elements (i.e., GPT-4). This compliance layer contributes to reassuring the stakeholders of the company that AIMI will only create compliant content that aligns with their brand’s values and standards.
Furthermore, businesses using AIMI’s platform experience marketing efficiencies and cost savings of up to 70%. AIMI’s automated content creation, strategies and analysis tools deliver results that many businesses can only dream about.
How Does AIMI Resolve Problems For Clients?
AIMI has a dedicated team committed to providing exceptional customer support in resolving any issues that may arise. AIMI’s technical team is available 24/7 to address any technical issues that may arise. Additionally, AIMI’s customer success team is always available to provide insights and best practices to help clients optimize their usage of the platform, ensuring that they get the best out of their experience with AIMI.
What is business process automation? Business process automation is an essential aspect of staying competitive in today’s business environment. With AIMI’s unique approach to BPA, businesses can automate their processes, save time and cost, and improve their accuracy while ensuring compliance with brand standards and values. AIMI is committed to providing the best possible experience to clients, delivering marketing efficiencies, and cost savings of up to 70%. Get in touch to schedule a demo and learn more about AIMI’s powerful automation tools.