Free Content Automation Tools

Content creation is an integral part of digital marketing. It’s the fuel that drives engagement, builds brand awareness, and ultimately converts prospects into loyal customers. However, maintaining a consistent flow of high-quality content can be challenging, especially for businesses with limited resources. This is where content automation tools come into play. From automating content creation to streamlining scheduling and distribution, these tools can significantly enhance your content strategy. Here’s an in-depth look at some of the best free content automation tools available.

7 Best Free Content Automation Tools

1.AIMI Content Automation

AIMI Content Automation is a powerful AI-driven tool designed to automate your content creation process. It supports various content types, including blog posts, social media updates, and email newsletters. While AIMI offers a premium version with advanced features, its free version is impressive enough to help you get started with content automation. Here’s how you can use AIMI to automate your content creation:

  • Content Planning: Define the type of content you want to automate.
  • Set Content Parameters: Specify your target keywords, tone of voice, content length, etc.
  • Content Generation: Let AIMI’s AI generate high-quality, SEO-optimized content.
  • Review and Edit: Review the content, make necessary edits, and align it with your brand voice.
  • Schedule and Publish: Use AIMI to schedule your content for publication across your chosen platforms.


Hootsuite is a popular social media management tool that also offers features for content automation. With its free plan, you can manage three social profiles, schedule up to 30 posts in advance, and generate basic analytics reports. Hootsuite supports various social media platforms, including Facebook, Instagram, Twitter, LinkedIn, and Pinterest.


Like Hootsuite, Buffer is a social media management tool that allows you to schedule posts, track performance, and manage all your accounts in one place. The free version of Buffer allows you to manage three social accounts and schedule up to 10 posts per account.

4. Canva

Canva isn’t a content automation tool in the traditional sense, but it’s a powerful tool for automating the design aspect of your content creation. With Canva’s drag-and-drop interface and vast library of templates, you can easily create stunning visuals for your blog posts, social media updates, and email newsletters. The free version of Canva offers access to thousands of free templates and graphics.

5. Mailchimp

Mailchimp is a well-known email marketing tool that also offers features for content automation. With the free plan, you can send up to 10,000 emails per month to a list of up to 2,000 subscribers. You can automate email campaigns, create custom newsletters, and generate basic reports.

6. IFTTT (If This, Then That)

IFTTT is a unique tool that allows you to automate a wide range of tasks by creating conditional statements called ‘applets’. For example, you can create an applet to automatically share your blog posts on social media platforms whenever a new post is published. IFTTT supports various platforms and services, allowing you to automate tasks across multiple tools.

7. HubSpot

HubSpot offers a suite of marketing, sales, and service software. Its free CRM platform includes content management features that allow you to create, format, and optimize content for search engines. You can also schedule content for publication and monitor its performance.

TikTok Automation Tools

If your target audience is on TikTok, consider using automation tools like AutoTokker and TokUpgrade. These tools automate various tasks like following, unfollowing, and liking posts, helping you increase your reach and engagement on TikTok without spending hours on the platform. Here’s how you can use these tools to your advantage:

  • Follow/Unfollow Automation: These tools can automatically follow and unfollow accounts based on your defined criteria, helping you grow your followers organically.
  • Post-Liking Automation: They can also automatically like posts from other users based on specified hashtags or keywords, increasing your visibility and chances of getting followed back.
  • Analytics: These tools provide you with important analytics about your followers and your engagement rate, allowing you to refine your TikTok strategy.


Zapier is an online automation tool that connects your favorite apps, such as Gmail, Slack, Mailchimp, and over 2,000 more. You can automate repetitive tasks without coding or relying on developers to build the integration. It’s easy to set up Zaps (automations) that pass info between your apps with just a few clicks. This can be incredibly useful for automating content distribution across different platforms.

WordPress Plugins

If your website or blog is hosted on WordPress, there are numerous plugins that can help you automate content creation and distribution. Plugins like Editorial Calendar, CoSchedule, and Yoast SEO can help you schedule posts, optimize your content for search engines, and distribute your content across various channels.

Google Alerts

Google Alerts can be a useful tool for content creation. By setting up alerts for specific keywords related to your business, you can stay updated with the latest news and developments in your industry. This can provide you with fresh content ideas and keep your content relevant.


While SEMrush is mainly known for its SEO and competitive analysis features, it also offers features for social media automation. With SEMrush, you can schedule posts, track your performance, and get insights into your audience’s engagement.

Let Us Help You Automate Content Creation for Your Business

Automation can significantly enhance your content strategy by saving you time, maintaining a consistent flow of content, and allowing you to focus more on content quality rather than management. However, it’s important to remember that automation should be used as a tool to complement your strategy, not replace human creativity and personal engagement.

With AIMI Content Automation and other tools listed above, you’re well-equipped to automate your content creation process without sacrificing quality or engagement. Get started with these free content automation tools and see the difference they can make in your content strategy. AIMI Content Automation can give you some pointers and offer a customized automated content plan that works for you.